𝐎𝐮𝐫 𝐬𝐮𝐩𝐩𝐥𝐢𝐞𝐫𝐬 𝐨𝐟𝐭𝐞𝐧 𝐤𝐧𝐨𝐰 𝐦𝐨𝐫𝐞 𝐚𝐛𝐨𝐮𝐭 𝐨𝐮𝐫 𝐢𝐧𝐝𝐮𝐬𝐭𝐫𝐲 𝐭𝐡𝐚𝐧 𝐰𝐞 𝐝𝐨

Not because we're not smart.  Because they see everything.

🔹They’re in 10 boardrooms. Across 5 sectors. 

🔹They’ve solved problems we haven’t faced yet.

🔹They hear budget shifts before the press release.

🔹They see patterns form before we call them “trends.”

🔹They’ve seen some of our competitors’ roadmaps and our blind spots.

𝐏𝐫𝐨𝐜𝐮𝐫𝐞𝐦𝐞𝐧𝐭 𝐢𝐬 𝐬𝐢𝐭𝐭𝐢𝐧𝐠 𝐨𝐧 𝐨𝐧𝐞 𝐨𝐟 𝐭𝐡𝐞 𝐦𝐨𝐬𝐭 𝐮𝐧𝐝𝐞𝐫𝐮𝐬𝐞𝐝 𝐢𝐧𝐭𝐞𝐥𝐥𝐢𝐠𝐞𝐧𝐜𝐞 𝐧𝐞𝐭𝐰𝐨𝐫𝐤𝐬 𝐢𝐧 𝐛𝐮𝐬𝐢𝐧𝐞𝐬𝐬.

That's why we treat our top suppliers like strategy consultants, not vendors.

☑️  𝐂𝐨-𝐝𝐞𝐯𝐞𝐥𝐨𝐩 𝐫𝐨𝐚𝐝𝐦𝐚𝐩𝐬 - Invite them early into your product, service, and market planning.

☑️ 𝐑𝐮𝐧 𝐢𝐧𝐭𝐞𝐥𝐥𝐢𝐠𝐞𝐧𝐜𝐞 𝐫𝐞𝐯𝐢𝐞𝐰𝐬 - Ask what patterns, risks, and opportunities they’re seeing across industries.

☑️ 𝐂𝐫𝐞𝐚𝐭𝐞 𝐚 “𝐛𝐥𝐢𝐧𝐝 𝐬𝐩𝐨𝐭” 𝐬𝐞𝐬𝐬𝐢𝐨𝐧 - Make it a standing agenda item to challenge our assumptions and spot unseen threats and opportunities.

The value is already there.

𝐖𝐞 𝐣𝐮𝐬𝐭 𝐡𝐚𝐯𝐞 𝐭𝐨 𝐚𝐬𝐤 𝐭𝐡𝐞 𝐫𝐢𝐠𝐡𝐭 𝐪𝐮𝐞𝐬𝐭𝐢𝐨𝐧𝐬.

💬𝘞𝘩𝘦𝘯 𝘸𝘢𝘴 𝘵𝘩𝘦 𝘭𝘢𝘴𝘵 𝘵𝘪𝘮𝘦 𝘢 𝘴𝘶𝘱𝘱𝘭𝘪𝘦𝘳 𝘵𝘰𝘭𝘥 𝘺𝘰𝘶 𝘴𝘰𝘮𝘦𝘵𝘩𝘪𝘯𝘨 𝘵𝘩𝘢𝘵 𝘤𝘩𝘢𝘯𝘨𝘦𝘥 𝘺𝘰𝘶𝘳 𝘴𝘵𝘳𝘢𝘵𝘦𝘨𝘺?